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Brief

"influencers and creators of delhi ncr for food company"

influencers for Delhi NCR food company

Research Insight & Analysis

Product Positioning

The brand is a food company targeting the Delhi NCR region. To position the brand effectively, it should emphasize local flavors, quality ingredients, and convenience. Highlighting any unique selling points such as organic ingredients, traditional recipes, or innovative food products can help differentiate the brand in a competitive market.

Target Customers

The ideal customer profile includes:

  • Young Professionals: Individuals aged 25-35 who are busy with their careers and seek convenient yet healthy food options.
  • Food Enthusiasts: People who enjoy exploring new cuisines and food trends, typically aged 18-40.
  • Health-Conscious Consumers: Individuals who prioritize healthy eating and are interested in organic or natural food products.

Illustrative examples:

  • A 28-year-old software engineer who orders lunch online due to a busy work schedule.
  • A 35-year-old foodie who loves trying new restaurants and food products.
  • A 30-year-old fitness enthusiast who looks for nutritious meal options.

Potential Influencer Matches

Food Bloggers and Vloggers

These influencers can create engaging content around the brand's products, showcasing recipes, taste tests, and food reviews. They can reach food enthusiasts and young professionals who follow food trends.

Health and Fitness Influencers

These influencers can highlight the health benefits of the brand's products, appealing to health-conscious consumers. They can create content around meal prep, healthy eating tips, and fitness routines.

Local Celebrities and Lifestyle Influencers

These influencers can promote the brand by integrating the products into their daily routines, reaching a broader audience in the Delhi NCR region. They can create lifestyle content that resonates with young professionals and general consumers.

Content Creation Ideas

General Ideas

  • Recipe Videos: Step-by-step cooking tutorials using the brand's products.
  • Taste Tests: Influencers trying out different products and sharing their honest reviews.
  • Behind-the-Scenes: Showcasing the production process, ingredient sourcing, and quality control.

Creative Ideas

  • Food Challenges: Fun and engaging challenges like "24-hour food challenge" using only the brand's products.
  • Collaborative Cook-offs: Influencers competing in a cook-off using the brand's ingredients, judged by followers.
  • Themed Weeks: Weekly themes such as "Healthy Eating Week" or "Street Food Week" featuring the brand's products in various recipes and meal ideas.

By leveraging these strategies, the food company can effectively reach and engage its target audience in the Delhi NCR region.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
influencers for Delhi NCR food company
Campaign Objectives
Looking for food bloggers, chefs, and food critics in Delhi NCR to promote a food company. Ideal influencers should create content related to recipes, food reviews, cooking tips, and food photography. Active on Instagram, YouTube, and TikTok.
Influencer Persona
Food bloggers, chefs, and food critics in Delhi NCR with a strong social media presence.
Content Themes
#DelhiFood #NCRFoodies #FoodLovers
#1
Delhi Food Walks
Delhi Food Walks
@UC2LxkEsKAr_Qrm_IKESnOnQ
IN
Anubhav Sapra is an avid culinary explorer who loves to travel and explore different cuisines primarily the street food, not just for the sake of gustatory pleasure but also for quenching his deep thirst for nurturing new cultural connections through the kaleidoscopic canvas of food. He believes that the vibrant and delectable street food tradition across the globe has the power to bring communities together and foster harmonious human existence. For more such fascinating culinary explorations and stories do subscribe to our channel and follow us on our social media handles. Website: https://www.anubhavsapra.com Anubhav Sapra's Instagram: www.instagram.com/anubhav.sapra Anubhav Sapra's Facebook: www.faceboo.com/anubhavsapra Facebook: https://www.facebook.com/delhifoodwalks Twitter: https://twitter.com/delhifoodwalks Instagram: https://instagram.com/delhifoodwalks
Followers
1.3M
Mega Influencer
Engagement Rate
0.1%
Last Post
1 week ago
90%Match Score
Fit for"Looking for food bloggers, chefs, and food critics in Delhi NCR to promote a food company. Ideal influencers should create content related to recipes, food reviews, cooking tips, and food photography. Active on Instagram, YouTube, and TikTok."
This influencer focuses on culinary exploration and street food, which aligns well with the brand's interest in food reviews and local cuisine. Their emphasis on cultural connections through food may resonate with the brand's values. With a strong following, they appear to be a good fit for the campaign.
#2
India Food Network
India Food Network
@UCqJkAAmi4QKCPCF62r_-BhQ
IN
India Food Network-India's First HD Food Network is your step by step guide to simple and delicious home cooking. From regional Indian cuisine to popular dishes from around the globe, our focus is on making cooking easy. With loads of quick tips and easy tricks, these recipes are shot and produced in natural home environments so you too can cook the perfect dish right at home. Make sure you subscribe because we upload one new video everyday! Subscribe to our channel - https://www.youtube.com/Indiafoodnetwork Follow us on Facebook - https://www.facebook.com/Indiafoodnetwork Follow us on Twitter - https://twitter.com/IFN Follow us on Instagram - https://www.instagram.com/indiafoodnetwork
Followers
465.0K
Macro Influencer
Engagement Rate
0.0%
Last Post
2 days ago
90%Match Score
Fit for"Looking for food bloggers, chefs, and food critics in Delhi NCR to promote a food company. Ideal influencers should create content related to recipes, food reviews, cooking tips, and food photography. Active on Instagram, YouTube, and TikTok."
This influencer's channel is dedicated to home cooking and easy recipes, which aligns perfectly with the brand's content ideas for recipe videos and cooking tips. Their focus on Indian cuisine and strong presence in the region makes them an ideal fit for the Delhi NCR audience. Their content style is engaging and educational, which would resonate well with the brand's goals.
#3
Yum Yum India
Yum Yum India
@UCT0CjhYznK60QHOGEGQODXQ
IN
Welcome to Yum Yum India, the ultimate destination for food lovers! Join us as we embark on a culinary journey to discover the best of Indian cuisine and beyond. On our channel, you'll find a variety of food-related content, including: Indian cuisine videos: Get a taste of the diverse and rich flavors of India with our Indian cuisine videos. From North to South, we'll be showcasing the best dishes from every region. Fast food videos: For those days when you're in a hurry and need something quick and delicious, check out our fast food videos. We'll be featuring easy and tasty recipes for fast food favorites. Street food videos: Get a taste of the hustle and bustle of India's streets with our street food videos. From chaat to vada pav, we'll be showcasing the best street food from across the country. So, if you're a food lover who wants to discover new and exciting recipes, then hit the subscribe button and join us on our food journey!
Followers
1.0M
Mega Influencer
Engagement Rate
0.0%
Last Post
1 day ago
85%Match Score
Fit for"Looking for food bloggers, chefs, and food critics in Delhi NCR to promote a food company. Ideal influencers should create content related to recipes, food reviews, cooking tips, and food photography. Active on Instagram, YouTube, and TikTok."
This influencer's channel focuses on Indian cuisine, street food, and fast food, which aligns well with the brand's content ideas for food reviews and cooking tips. Their strong emphasis on diverse food content suggests they could effectively promote the brand's products. Overall, they appear to be a strong fit for the campaign.
#4
bhukkadbros
bhukkadbros
@UC0eqwuhJ1wyFFpHMeWcj5sQ
IN
SUBSCRIBE OR WE'LL EAT ALL YOUR FOOD So Who are we? - We are two passionate young bloggers surfing the streets of Delhi to uncover the hidden and unveil the secrets of delicious food - One is a mechanical engineer and the other one is mastered in computer administration, Which one is who that's still UNKNOWN ; p Follow us on INSTAGRAM Or you know....... www.instagram.com/bhukkadbros Now Follow us on FACEBOOK too, Or you must definitely know by now... www.facebook.com/thebhukkadbros We are bhukkadbros for you. #bhukkadbros
Followers
37.6K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
80%Match Score
Fit for"Looking for food bloggers, chefs, and food critics in Delhi NCR to promote a food company. Ideal influencers should create content related to recipes, food reviews, cooking tips, and food photography. Active on Instagram, YouTube, and TikTok."
This influencer focuses on uncovering delicious food in Delhi, which aligns well with the brand's interest in local food reviews and street food tours. Their engaging and humorous tone may resonate with the target audience, making them a good candidate for collaboration. Their active presence on social media also supports their potential fit for the campaign.
#5
Food Lovers TV
Food Lovers TV
@UC-Lq6oBPTgTXT_K-ylWL6hg
IN
At Food Lovers TV, our vision is to bring you engaging videos that showcase the most fascinating stories from the world of food. Join me on Gourmet On The Road as I travel across India and beyond to savour time-honoured culinary traditions, explore restaurants that have evolved from mere eateries to formidable institutions and document interesting food stories. Food has the magical ability to bring people together, no matter what cultures backgrounds or countries we may come from. I hope you will savour this exciting culinary journey with us, do subscribe to the channel. If you'd like to support our work, please join our YouTube membership community using the 'join' button on our channel home page, or visit our Patreon page at https://www.patreon.com/foodloverstv Kripal Amanna Gourmet On The Road No content on Food Lovers TV can be reproduced without written permission from Hospitality Initiatives India Pvt. Ltd. © Hospitality Initiatives India Pvt Ltd. All rights reserved.
Followers
1.2M
Mega Influencer
Engagement Rate
9999
Last Post
9999 days ago
80%Match Score
Fit for"Looking for food bloggers, chefs, and food critics in Delhi NCR to promote a food company. Ideal influencers should create content related to recipes, food reviews, cooking tips, and food photography. Active on Instagram, YouTube, and TikTok."
This influencer has a strong focus on food storytelling and culinary traditions, which aligns with the brand's desire for engaging food content. Their significant following and active presence in India make them a suitable candidate for promoting the food company. However, their content may lean more towards storytelling than direct product promotion, which could be a consideration.
#6
Chatpata India
Chatpata India
@UCkFJqMdfgSJ-62tgUZf6zjg
Subscribe to this channel to learn about the greatest foods and locations to dine in India. In addition to food review videos Ankit & Geetanjali Run the channel chatpata india we both love trying new foods with unusual flavours every time we love deals in which is affordable also we trying to something new and interesting if you like our videos please subscribe us. Please contact delhifoodshaukeen@gmail.com if you are interested in collaborating. Thank you very much
Followers
301.0K
Macro Influencer
Engagement Rate
9999
Last Post
9999 days ago
75%Match Score
Fit for"Looking for food bloggers, chefs, and food critics in Delhi NCR to promote a food company. Ideal influencers should create content related to recipes, food reviews, cooking tips, and food photography. Active on Instagram, YouTube, and TikTok."
This influencer's channel is similar to another influencer's, focusing on food reviews and exploring local cuisine, which aligns well with the brand's needs. However, the lack of specific content related to recipes or cooking tips may limit their fit for the campaign. Their substantial following indicates a strong social media presence, which is a positive factor.
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